Top 5 Fashion Games in the UK Q4 2022

In the fourth quarter of 2022, the top five fashion games in the United Kingdom showcased varied performance metrics across weekly downloads, revenue, and active users. Here’s a detailed look at their trends:

Project Makeover from Magic Tavern, Inc. saw its weekly revenue fluctuate, peaking at around $130K in the final week of December. Weekly downloads for the game showed significant spikes, reaching 27.7K in the same period. The app maintained a robust user base, with weekly active users ranging from approximately 140K to 180K throughout the quarter.

Covet Fashion: Dress Up Game by Crowdstar LLC experienced a steady increase in revenue, culminating at $28K in the final week of December. The game’s weekly downloads saw a notable rise, peaking at 3.1K in the last week of December. Active users remained relatively stable, with numbers hovering around 17K to 19K.

RuPaul's Drag Race Superstar from Eastside Games had modest revenue figures, with weekly earnings reaching a high of $13.4K in late November. Download numbers were generally low but saw an uptick to 317 in the final week of December. Active users varied from approximately 15K to 23K over the quarter.

Shining Nikki-Fashion Makeover, published by Paper Games, recorded its highest weekly revenue at $16.4K in mid-December. Weekly downloads were consistent, peaking at 689 in the last week of December. The game’s active user count remained steady, ranging from around 7.5K to 8.7K.

SUITSME: Dress Up Fashion Game by ZIRAFIT LIMITED showed varied revenue, peaking at $7.4K in late October. The game’s weekly downloads saw a significant drop after October, with the highest being 10.2K in late October and falling to 1.5K by mid-December. Active users fluctuated significantly, peaking at 16.3K in late October and settling around 9K by the end of December.

These insights highlight the diverse performance of leading fashion games in the UK during Q4 2022. For more detailed analytics and trends, visit Sensor Tower.